The power of a strong brand - part 1: If you're Ferrari you can take off-cuts from your panel pressings, shape them into cuff links and ask $1,800 for them - and get it! Question of the day: how many people actually wear cuff links? I aspire to one day. ----- The power of a strong brand, part 2: If you're a small car manufacturer like Saab and you've been incorporating safe head restraints into your seat for the past...
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http://www.trollhattansaab.net/archives/2007/07/saturday_snippe_9.html
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